SEO Services NYC

SEO, also referred to as search engine optimization, is the method by which your SEO Specialist will improve your website’s visibility on the web. In the simplest terms, a Top SEO Agency is tasked with moving your website up in the search results, preferably to page 1 of Google.

There are, however, many factors  which may affect where your website shows up in an online search.  Google uses what are known as “algorithms” to help them determine where to index your website. That being said, and taking into account their market share, carefully following Google guidelines is our primary concern. One of the things you should be aware of when hiring a SEO Company in NYC is the method they use to rank your website. Is it legit, or are they gaming the system with “Black Hat SEO”?  Our solution to this problem is simple: transparency.

The results of good SEO work can be seen anywhere from within several days of implementation, to several months. The length of time it takes to see results depends on various factors, not the least of which is the competitiveness of the keyword you are trying to rank for. A good example of this might be trying to rank for a keyword like “Divorce Lawyers Nassau County“. This keyword, by nature, is be very competitive, based on the fact that it is a popular search term which can result in the acquisition of high value cases. Divorce lawyers will naturally pay a premium to rank for such a keyword, hence its competitiveness. As a law firm SEO services company in NYC, iDesignYours works diligently to get your website onto page 1 as quickly as possible, sometimes in as little as one or two months. 

A longtail keyword is a search term that includes more than one word and is more specific in nature. Here is an example of the difference between a keyword vs. a longtail keyword. A general keyword could be a term such as “lawyer”. A longtail version of this could be, “Medicaid Fraud Lawyer NYC”. Adding a practice area and a location to a specific search term makes it  more specific and thereby narrows down the competition. A million people across the country may be searching for the general term like “sell my house”, while those living in Dundalk, Baltimore who are planning to sell a house will be more likely search for the term “sell my house fast for cash in Baltimore“. The longtail keyword also helps define user intent. At iDesignYours, we specialize in finding the right keywords to increase your business, and make sure that you rank for them on Google.

Google has placed a lot of weight on the mobile responsiveness of your website when it comes to SEO. This is due to the increased volume of searches performed on mobile, as compared to desktop. So in order to keep up with accepted SEO practices, your website should be configured properly to fit the screens of different mobile devices without any glitches. Furthermore, having a mobile friendly website improves User Experience, thereby improving SEO.

Backlinks, since the Dawn of Google, have been considered one of, if not the most important factor when it comes to ranking a website in the search results. This is because if a website with a high domain authority (great value and a lot of trust in the eyes of Google) takes the time to put a link in their website leading back to yours, then the perception of Google is that your site must have value. Valuable sites rank higher in the results because they provide a better search experience for the searcher, who is Google’s first concern.

Directories, guest posting, “Guestographics” and backlink outreach are just some of the ways an experienced search engine optimization specialist will exploit to get your law firm website relevant backlinks.

Getting backlinks from these sources has a two pronged benefit; you will get more recognition from google by having the links (if they are good and not spam), and you will get some traffic from them as well, which also helps your SEO.

It’s a good question with many answers. Maybe a better one would be, “How Much Will It Cost You Not To Have It?” The complexity of the job and the experience of the SEO Agency you hire will play a role in the price. An SEO Specialist can charge anywhere from $75 to $150 per hour, and there are also monthly packages which can be negotiated. I’ve seen SEO’s with fees as high as 50k / mo., but this can mean they have a dedicated staff of ten people working on your project for 40 hours each a week.

It’s probably safe to say you will be spending $3,000 or more a month for a competent SEO Specialist who will deliver a measurable result.

The most important thing to consider when it comes to pricing is for the client to walk away knowing they got the result agreed upon from the outset, and to feel the SEO Specialist they hired really went the extra mile to provide value above and beyond the expectation of the client. Our website is listed in seolist.org